Call now! (ID:316610)+1-855-211-0932
HomeIT IndustryGoogle And OpenAI Plan Technology To Track AI-Generated Co…

Google And OpenAI Plan Technology To Track AI-Generated Co…


The rise of AI raises many urgent questions for content creators and the media industry. One of the most fundamental is this: how can we distinguish AI-generated images, video, or pieces of music from human creations? When President Biden announced yesterday that seven major technology companies were taking voluntary steps to regulate their AI technologies, a potential answer emerged: digital watermarking. Google GOOG and OpenAI in particular committed to developing watermarking schemes to help identify content created with their AI tools.

Digital watermarking takes its name from centuries-old techniques to embed invisible markings into paper to signify its source and authenticity, markings that could be seen if the paper were soaked in liquid. Most paper currency today, for example, contains various types of watermarks. In digital watermarking, an algorithm operates on a digital content file—a JPEG image, an MP3 audio file, an MP4 video file—to insert a small piece of data in a way that doesn’t affect how a user would see or hear it. You can run a software program on the file to extract that small piece of data, which is called a payload.

This technology is neither new nor rare. Digital watermarking techniques first appeared in the 1990s. They’re used routinely in many types of content today, from movies shown in theaters to photos from stock agencies to e-books to digital music files sold online. In most cases, they are used to trace the origins of content suspected to be pirated. Content creation tools today such as Adobe ADBE Photoshop have add-ins that enable users to embed invisible watermarks.

A good watermarking algorithm makes the payload very difficult to remove without damaging the content and robust enough to survive transformations such as screen grabs of images or analog recordings of digital music. As a result, the data capacity of a watermark payload is very small—typically a few dozen bytes—so it’s not possible to cram very much useful information into a watermark. Instead, the payload is usually an identifier that’s used to index an entry in a database, where information about the content can be stored.

Source link

Tags: , , ,

Post a Comment

Your email is never published nor shared. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>